Money Jumpin’ Up in Steelband
It is tough to reconcile
those mirthful images of beautiful women (they almost never publish pictures of
men because the photographers themselves are men) in all-inclusive parties and
on the very same newspaper page, dire predictions for the local business
sector.
It is human nature and
certainly for the Trinidadian, almost definitive of the national identity; when
the times get hard, PARTY HARDER.
You may recall the wildly
irresponsible ‘coup’ parties during the 1990 insurrection. The savannah was
transformed into the autobahn as the witching hour of six o’clock approached,
throwing its long, ominous shadows across Port-of-Spain. After copious amounts of booze and ole talk
are consumed at the ‘round the way bars, pubs and hawk and spits, everyone
buckled in for what was clearly a dangerous drive home. First you had to be
sure to avoid any overzealous officers with orders to shoot any errant morons
on sight, then you had to survive the driver who is demanding all that the
engine can give, and asking more than the aging suspension can bear as the car
lurches around corners and the ice clinks in your glass of straight rum (hey,
last call is always the hardest call).
Of course, the driver is
performing a feat that, at the very least, requires a modicum of track
training. He is not simply doing it without the benefit of stunt driver
classes, but he is also tight like a high tension wire. All of this is being
done in the name of partying to forget.
It is a primal vestige of
self preservation, if I do not have to think about the impending doom then I am
all the better for it. Quite understandable.
I am not saying this is true
for everyone, but I suspect that the descent from those giddy highs of Carnival
Monday and Tuesday will be a little turbulent. We are already aware of some of
the companies that have announced job cuts, what is not common knowledge is how
many others are in contemplative mode.
We have still to feel the
worst of the global recession, but it cannot be denied that the barometer for
trouble in the economy is advertising. In some countries it logically goes up
to meet the challenge of waning consumer interest. Curiously, in this country,
it comes down. It already has.
The obvious extrapolation
from a decline in advertising is slowing consumer spending .
In the last 3 years,
restaurants have popped up all over the country contradicting the well
established fact that the restaurant business is one of the riskiest
enterprises there is.
You will see the gradual
disappearance of many of these new outfits. Who could have imagined that Bat
and Ball and the Admiral Pub would shutter their operations?
It is important to note that
businessmen will begin to lay off workers, not because business is bad now, but
to create a leaner, meaner company to face the inevitable slowdown. Fewer
workers on the payroll translates into instant profit, which if you’re a
publicly traded company, is very enticing indeed.
The company you work for now
may not appear to be in trouble, but in order for things to stay that way, you
might be. Gayelle The Channel, in anticipation of the impending slowdown as far
back as the beginning of last year, sent home 30 odd workers in preparation.
Unfortunately it is unlikely that this will alter the company’s ultimate fate.
So, while you are jumpin’ up
in de fete, I strongly recommend that you get every drink that you paid for and
eat all the food you can. Wine until you waist sprockets seize, and skin your
flick for as many media photogs. At least you will have those memories to cling
to while you are rifling through the dumpster behind your last place of
employment.


Hey Paolo,
While Iwer’s latest offering appears to be less dimensional than white on rice in a glass of milk in a snow storm, you got to admit the bloody thing is catchy. No? I bet you any amount of money you will see the true (dare I say it) power of the song in weeks to come when the masses jump and wave to the infectious beat.
Check this, for years I burned inside and wondered why Dub music got more play than Kaiso, soca, calypso (take your pick) until I discovered a simple and obvious truth. It’s the beat Paolo, that’s all. Its that stupid repetitious beat that subliminally swoons you. When I hear most dub playing on the radio I simply switch cause I wont let them get me see. That’s why the crappy offerings get so much play cause it is easy to listen to. Minimal cerebral activity required plain and simple.
Check out Scrunter's Bachelor, BRILLIANT. You ever listen to the lyrics of that song? You are not going to have any Eureka moments, no great insight as to who built the pyramids or why yuh get horn but the song gets play year after year and it was released 3 years ago. Its a simple chip song not Bach by any stretch but some believe (Myself included) its a bloody classic.
So when Iwer hits you with a han han han han han han han han or Super Blue offers Lara one year and recycles the same song and renames it Barbara the next year and wins (If memory serves he drew with IWER how is that for irony?) don’t be surprised. They figured out what most fume over. It’s the beat.
Keep pointing out the obvious though with that powerfully cynical yet humorous style. Its great stuff.
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You MUST be talking about my red Laser?! Those coup parties, in retrospect........were a bit of a blur actually.
But on a serious note, I have spoken to many an older person who witnessed the recession in the 80's and they all said the same thing. When things were good, people drank and limed and drank scotch till they bun. Nobody saved, men driving hot rides, and Adidas was old pat. Then it hit.
They said that they remember big men giving up the keys to their houses, cars, wives' hearts, all because the need to enjoy the sweet life prevailed over common sense. Imagine 3 years ago people were drinking champagne out of their carnival carts. Cham-fracking-pagne.
So when y'all looking to sell your BMW's for next to nothing, and the shade of you payslip drains from white to tad pinker, remember, those who do not study history are doomed to repeat it.
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